AICW AI Chat Watch

AI Mentions & Sources Report for Marketing Automation

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About segment.com (Developer Tools)

This page provides details about segment.com (Developer Tools) which was ranked #32 out of 118 in the list of sources (3 citations (0.9% share)) in answers from AI models (OpenAI ChatGPT Latest) when they were asked the following 1 question: "What are the best Marketing Automation options available today? Please provide a comprehensive overview including: the leading brands and products, top companies and service providers, recognized experts and thought leaders, promising startups and new market entrants, major industry events and conferences, active communities and forums, and influential publications and media covering this space." on Dec 30, 2025 by AI Chat Watch.

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Used by AI Models

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Pages from segment.com (1 link)

URL Path Citations Position
segment.com 3 21

Citations from AI Responses

OpenAI ChatGPT Latest (3 citations)

What are the best Marketing Automation options available today? Please provide a comprehensive overview including: the leading brands and products, top companies and service providers, recognized experts and thought leaders, promising startups and new market entrants, major industry events and conferences, active communities and forums, and influential publications and media covering this space.

[...] engagement” (high-scale multichannel) Often “best” when you need real-time event-triggered messaging across email/SMS/push/in-app at scale. - [Braze](https://www.braze.com/) - [Iterable](https://iterable.com/) - [Klaviyo](https://www.klaviyo.com/) (especially strong in ecommerce ecosystems) - [Twilio — Segment](https://segment.com/) (CDP, often paired with engagement tools) - [Salesforce — Marketing Cloud Engagement](https://www.salesforce.com/products/marketing-cloud/engagement/) - [Adobe — Adobe Journey Optimizer](https://business.adobe.com/products/journey-optimizer/adobe-journey-optimizer.html) ### 4) Ecommerce-focus [...]

segment.com December 30, 2025

[...] autic)) - ERP-suite option with marketing automation module: [Odoo — Marketing Automation](https://www.odoo.com/app/marketing-automation) --- ## “Adjacent but essential” tools that commonly complete a modern automation stack ### CDPs (data unification for better segmentation/personalization) - [Twilio Segment](https://segment.com/) - [mParticle](https://www.mparticle.com/) - [Tealium — AudienceStream CDP](https://tealium.com/products/audiencestream-cdp/) - [Treasure Data](https://www.treasuredata.com/) - [Salesforce — Data Cloud](https://www.salesforce.com/products/data-cloud/overview/) ### Reverse‑ETL / data activa [...]

segment.com December 30, 2025

[...] at scale (e.g., [Braze](https://www.braze.com/), [Iterable](https://iterable.com/), [Klaviyo](https://www.klaviyo.com/)). 2) **System of record**: Are you anchored on a CRM like [Salesforce](https://www.salesforce.com/crm/) or [HubSpot CRM](https://www.hubspot.com/products/crm/), or on a CDP like [Segment](https://segment.com/)? 3) **Channels required now vs later**: Email only (lighter tools) vs email+SMS+push+in‑app (engagement platforms). 4) **Data maturity**: If the warehouse is central, plan for activation tooling like [Hightouch](https://hightouch.com/) or [Census](https://www.getcensus.com/). 5) **Services/p [...]

segment.com December 30, 2025