AI Mentions & Sources Report for Marketing Automation
This page provides details about segment.com (Developer Tools) which was ranked #32 out of 118 in the list of sources (3 citations (0.9% share)) in answers from AI models (OpenAI ChatGPT Latest) when they were asked the following 1 question: "What are the best Marketing Automation options available today? Please provide a comprehensive overview including: the leading brands and products, top companies and service providers, recognized experts and thought leaders, promising startups and new market entrants, major industry events and conferences, active communities and forums, and influential publications and media covering this space." on Dec 30, 2025 by AI Chat Watch.
| Model | Voice | Position | Citations |
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| URL Path | Citations | Position |
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| segment.com | 3 | 21 |
What are the best Marketing Automation options available today? Please provide a comprehensive overview including: the leading brands and products, top companies and service providers, recognized experts and thought leaders, promising startups and new market entrants, major industry events and conferences, active communities and forums, and influential publications and media covering this space.
[...] engagement” (high-scale multichannel) Often “best” when you need real-time event-triggered messaging across email/SMS/push/in-app at scale. - [Braze](https://www.braze.com/) - [Iterable](https://iterable.com/) - [Klaviyo](https://www.klaviyo.com/) (especially strong in ecommerce ecosystems) - [Twilio — Segment](https://segment.com/) (CDP, often paired with engagement tools) - [Salesforce — Marketing Cloud Engagement](https://www.salesforce.com/products/marketing-cloud/engagement/) - [Adobe — Adobe Journey Optimizer](https://business.adobe.com/products/journey-optimizer/adobe-journey-optimizer.html) ### 4) Ecommerce-focus [...]
[...] autic)) - ERP-suite option with marketing automation module: [Odoo — Marketing Automation](https://www.odoo.com/app/marketing-automation) --- ## “Adjacent but essential” tools that commonly complete a modern automation stack ### CDPs (data unification for better segmentation/personalization) - [Twilio Segment](https://segment.com/) - [mParticle](https://www.mparticle.com/) - [Tealium — AudienceStream CDP](https://tealium.com/products/audiencestream-cdp/) - [Treasure Data](https://www.treasuredata.com/) - [Salesforce — Data Cloud](https://www.salesforce.com/products/data-cloud/overview/) ### Reverse‑ETL / data activa [...]
[...] at scale (e.g., [Braze](https://www.braze.com/), [Iterable](https://iterable.com/), [Klaviyo](https://www.klaviyo.com/)). 2) **System of record**: Are you anchored on a CRM like [Salesforce](https://www.salesforce.com/crm/) or [HubSpot CRM](https://www.hubspot.com/products/crm/), or on a CDP like [Segment](https://segment.com/)? 3) **Channels required now vs later**: Email only (lighter tools) vs email+SMS+push+in‑app (engagement platforms). 4) **Data maturity**: If the warehouse is central, plan for activation tooling like [Hightouch](https://hightouch.com/) or [Census](https://www.getcensus.com/). 5) **Services/p [...]